TAC Central => Lobby => Topic started by: 5th T/A on December 31, 2023, 11:58:42 AM
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From my wife I received a copy of Jim Wangers book Glory Days. While TAC is mostly focused on second generation Firebirds, this is a very interesting book that discusses much of what was going on in the auto industry post war forward and how Pontiac performance became so popular. The book talks about how many things came together at the right time to make Pontiac so successful (including lots of talented engineers who loved cars and performance). For those of you who don't know, Jim was the marketing genius for Pontiac and is often referred to as the Godfather of the GTO. Jim had a very close relationship with John Delorean and credits him with much of Pontiacs success. Jim passed away this last April at the age of 97. He was an avid car enthusiast and Pontiac lover till the end.
You can find many interesting and detailed YouTube videos of Jim talking/lecturing about what is in his book. But the book has more details. If you want a break from working in a cold garage or have some free time buy the book.
(https://live.staticflickr.com/65535/53433719723_597806252e_k.jpg) (https://flic.kr/p/2ppKMgH)IMG_2800 (https://flic.kr/p/2ppKMgH) by Lawrence Alexander (https://www.flickr.com/photos/188552644@N06/), on Flickr
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concur. I had a signed copy - somebody kypped it!
Jim used to frequent a lot of events. No doubt the same Pontiac questions over and over but showed great patience and grace.
I mentioned my business (brake conversions) and marketing issues he really perked up! Gave sage advice concerning scarce marketing dollars.